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Course Schedule
Classroom Sessions:
Date Venue
11-07 Jul 2025 London
11-07 Jul 2025 London
12-08 Dec 2025 London
12-08 Dec 2025 London
Introduction

INTRODUCTION

The hospitality and tourism industries are fast-paced, highly competitive, and continuously evolving. To thrive in these dynamic sectors, professionals must possess a deep understanding of industry trends, customer expectations, and operational best practices. This comprehensive 5-day Certificate in Tourism & Hospitality Management training course is designed to provide you with the practical skills and knowledge required to enhance your organisation`s performance, improve guest satisfaction, and achieve long-term success.

Throughout the training course, you will explore key areas of hospitality and tourism management, including customer service excellence, sustainable tourism, strategic marketing, and effective leadership. The training course is designed to equip you with the expertise needed to navigate the challenges and seize the opportunities presented by the ever-changing landscape of hospitality and tourism.

Objectives

By the end of this Tourism & Hospitality Management training course, participants will:

  • Gain a thorough understanding of the core components of hospitality and tourism management.
  • Learn strategies to enhance customer service delivery and improve guest satisfaction.
  • Understand the importance of sustainability in hospitality and tourism and how to integrate sustainable practices into operations.
  • Develop effective marketing strategies to attract and retain customers in a competitive market.
  • Learn essential leadership and team management skills to drive operational excellence within the organisation

Training Methodology

This Certificate in Tourism & Hospitality Management training course is delivered through a combination of interactive lectures, industry insights, and practical exercises designed to enhance learning and ensure the application of knowledge in real-world scenarios. The content is structured to foster an engaging and collaborative environment where participants can share experiences and gain valuable insights from both peers and expert instructors.

Organisational Impact

For organisations, this Certificate in Tourism & Hospitality Management training course will lead to improved operational efficiency, enhanced guest satisfaction, and a competitive edge in the hospitality and tourism market. Key organisational benefits include:

  • Improved customer service quality, leading to higher guest retention and satisfaction.
  • Enhanced ability to implement sustainable practices that align with environmental goals and regulations.
  • Strengthened marketing capabilities to attract new customers and promote brand loyalty.
  • More effective leadership and team management, fostering a positive work culture and improved employee performance.
  • Greater operational efficiency through effective resource management, budgeting, and cost control.

Personal Impact

For individuals, this Tourism & Hospitality Management training course will provide you with valuable skills and knowledge that will elevate your professional capabilities and career prospects. Personal benefits include:

  • Enhanced understanding of industry trends and how to adapt to the evolving needs of the hospitality and tourism sectors.
  • Increased competency in managing customer relationships, delivering exceptional service, and handling service recovery.
  • The ability to apply sustainable practices in your day-to-day operations, demonstrating leadership in environmental and social responsibility.
  • Stronger marketing and branding skills, enabling you to support your organisation`s growth and success.
  • Improved leadership and management abilities, allowing you to effectively guide teams and contribute to organisational development.

WHO SHOULD ATTEND?

This Certificate in Tourism & Hospitality Management training course is ideal for professionals working in or aspiring to work in the hospitality and tourism industries, including:

  • Hospitality Managers and Directors
  • Tourism and Travel Industry Professionals
  • Event Coordinators and Managers
  • Marketing and Sales Professionals in Hospitality
  • Customer Service Managers and Supervisors
  • Hotel and Resort Managers
  • Professionals involved in destination management and planning

Objectives

Training Methodology

Organisational Impact

Personal Impact

Who Should Attend?

Course Outline

Day 1

Introduction to Hospitality and Tourism Management

  • Key components and structure of the hospitality and tourism industries
  • Understanding the relationship between tourism, hospitality, and culture
  • Customer touchpoints and their impact on the guest experience
  • Global trends affecting the hospitality and tourism market
  • The role of technology in shaping operations and customer expectations

Day 2

Customer Service Excellence in Hospitality

  • Core principles of service excellence and customer-focused culture
  • Strategies for delivering exceptional service at every guest touchpoint
  • Personalisation of guest services to improve satisfaction and loyalty
  • Techniques for effectively managing guest complaints and service recovery
  • Measuring and improving customer satisfaction through feedback and performance metrics

Day 3

Sustainable Tourism and Hospitality Operations

  • The importance of sustainability in hospitality and tourism
  • Integrating sustainable practices into daily operations
  • Understanding green certifications and sustainable standards in hospitality
  • The role of community-based tourism and ethical development
  • Economic, environmental, and social impacts of sustainable tourism

Day 4

Strategic Marketing for Hospitality and Tourism

  • Principles of market segmentation in hospitality and tourism marketing
  • Developing and implementing a successful digital marketing strategy
  • Online reputation management and responding to customer reviews
  • Content marketing strategies for attracting and engaging customers
  • Techniques for attracting and retaining guests through promotions and loyalty programs

Day 5

Leadership and Managing Hospitality Teams

  • Essential leadership skills for effective hospitality management
  • Motivating and engaging teams to deliver high-quality service
  • Operational planning and resource management for hospitality businesses
  • Budgeting, cost control, and achieving operational efficiency
  • Crisis management and developing a business continuity plan
الشهادات المُعتمَدة
  • On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates
  • Continuing Professional Education credits (CPE) : In accordance with the standards of the National Registry of CPE Sponsor, one CPE credit is granted per 50 minutes of attendance

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